40 Millon Dollars Well Spent: Healthcare for America Now

This sounds like a pretty impressive healthcare reform campaign, and the timing is great for putting pressure on the politicians. Hats off to the Healthcare for America Now organization for organizing this massive effort. Check out their new web site and sign up to become involved. From their web site’s press release:

Health Care for America Now, an unprecedented coalition of major organizations including labor unions, large community-based membership groups, women’s groups, DC think tanks, doctors, nurses, small businesses, and leading netroots activists, will launch a new $40 million campaign to push for quality, affordable health care for every American.

“You can’t trust the insurance industry to fix the health care mess,” said the spokeswoman, Jacki Schechner. “We’re educating the public about our principles and what we’d like to see from the president and the new Congress.”

One cool thing is that they’re spending $1.5 million on television, print and online advertising, with $25 million more to follow. Check out their new national ad campaign video after the jump.

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